AI Insights · Timothy · July 2025
Top 5 Communication Apps on Android in Kenya, Q2 2025
Explore the performance of leading communication apps in Kenya on Android during Q2 2025, with insights from Sensor Tower.
In the second quarter of 2025, the communication app landscape in Kenya on the Android platform showcased interesting trends. According to data from Sensor Tower, these top apps exhibited varying patterns in downloads, revenue, and active users.
WhatsApp Messenger maintained a robust presence with weekly downloads fluctuating between 63K and 128K. Active users steadily increased from 18M to over 18.4M by the quarter's end.
WhatsApp Business saw consistent weekly downloads, hovering around 45K to 56K. Revenue showed a slight increase, peaking at $480. Weekly active users grew from about 6M to 6.8M, demonstrating steady engagement.
Snapchat experienced a varied download pattern, with a notable peak of 64K in late June. Revenue remained relatively stable, while active users saw minor fluctuations, ending the quarter at around 2.8M.
Truecaller: Spam Call Blocker recorded a steady revenue increase, reaching $1.9K by the end of June. Downloads fluctuated, peaking at 55K in the last week. Active user numbers remained stable around 5.8M to 6M.
Messenger showed consistent download numbers, ranging from 30K to 42K. Active users saw a slight increase throughout the quarter, closing at approximately 2M.
For more detailed insights and trends, visit Sensor Tower's platform.
